
The must-listen podcast for professional services marketers, where we engage thought leaders from various realms of Professional Services Business Development and Marketing. Together, we delve into strategies for firms to foster authenticity, enhance effectiveness, and take advantage of the opportunities for growth available today.
Episodes

Tuesday Jul 19, 2022
Tuesday Jul 19, 2022
Growth, mentorship and developing the team is arguably one of the most important roles of the CMO in a firm.
Someone who has experience in successfully growing and progressing their team is Erin Dimry, Chief Marketing and Business Development Officer at DLA Piper.
Ali Bone is lucky to welcome Erin to the CMO Series to share their approach to mentorship and development at DLA Piper, and some of the success stories from their development programs.
Erin and Ali explore:
- Erin’s journey to her role at DLA Piper and the point at which she realised how important mentoring is
- The firm’s investment into mentorship and development and the return on that investment for the firm
- The best way to discover what development path for individual team members
- Client centricity and the development programs DLA Piper are implementing across their teams
- How to manage a development and mentoring program with a large team
- Where marketers can turn to for career advice and support
- Advice for legal marketers building their career
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