The must-listen podcast for professional services marketers, where we engage thought leaders from various realms of Professional Services Business Development and Marketing. Together, we delve into strategies for firms to foster authenticity, enhance effectiveness, and take advantage of the opportunities for growth available today.
Episodes
Tuesday May 03, 2022
Tuesday May 03, 2022
In this edition of the CMO Series, we delve into the philosophies, lessons and stories from one of legal marketing's most inspirational leaders.
Jennifer Green is delighted to welcome Marianne Talbot, Chief Marketing & Business Development Officer at Bailey & Glasser, LLP to the podcast to talk about her experiences in nurturing and motivating the great people she’s had the pleasure of working with during her extensive career in law.
Jennifer and Marianne explore:
- Marianne’s career to date, from the civil rights movement to the 2008 global financial crisis, and why she chose the role of legal CMO
- Marianne's personal motivations as a CMO, entrepreneur and activist and how she helps others find those big reasons for their own motivation
- How Marianne helps others identify what they want to have and not just what they can have during their careers and lives
- How to encourage people to think about how they can be more of themselves and why it’s important for them to consider
- Why Marianne encourages lawyers to brag about the things they are proud of and how that influences their day job
- Advice for other legal marketers looking to motivate and inspire their people
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