The must-listen podcast for professional services marketers, where we engage thought leaders from various realms of Professional Services Business Development and Marketing. Together, we delve into strategies for firms to foster authenticity, enhance effectiveness, and take advantage of the opportunities for growth available today.
Episodes
Tuesday Oct 19, 2021
Tuesday Oct 19, 2021
In this episode of the podcast Eugene McCormick is joined by Carolyn Manning, Chief marketing and Business Development Officer at Mintz. They address:
- How Mintz is ‘punching above their weight’
- Whether the ‘brand’ matches up to where they are as a firm
- How to begin the process of building a brand
- How to move your brand from being a ‘hidden gem’ to well recognised
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