The must-listen podcast for professional services marketers, where we engage thought leaders from various realms of Professional Services Business Development and Marketing. Together, we delve into strategies for firms to foster authenticity, enhance effectiveness, and take advantage of the opportunities for growth available today.
Episodes
Wednesday Oct 23, 2024
Wednesday Oct 23, 2024
In this special episode of the CMO Series Podcast, we revisit a memorable session from the CMO Series Live held in New York.
Eugene McCormick set the stage for an engaging discussion with Alison Arjoon, the Chief Marketing and Business Development Officer at Fragomen, and Luke Ferrandino, the Chief Marketing Officer at Paul Weiss. Together, they explored how AI is ushering in a new era of collaboration and transforming the Business Pyramid.
Alison, Luke and Eugene Cover:
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The role of technology and the challenges faced by both traditional and non-traditional law firms
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Strategies for effectively leveraging technology to streamline processes
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How AI contributed to project successes and fostered a new way of collaboration
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The evolving role of AI and its current and future impact
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