The must-listen podcast for professional services marketers, featuring conversations with leading voices in business development and marketing across the sector.
Each episode explores practical strategies for building authentic visibility, improving effectiveness, and unlocking new growth opportunities in a changing market.
Episodes
Tuesday Jun 14, 2022
Tuesday Jun 14, 2022
As the world of work evolves, law firms face unique challenges when it comes to retaining and motivating their talent.
Someone well-versed in this field, is Amanda Schneider, Chief Marketing Officer of Epstein Becker Green, a national super boutique firm focused on healthcare and life sciences and labour and employment. Amanda staffs the firm’s Board of Directors and plays a strategic role in the Deloitte Legal and Epstein Becker Green alliance to provide global workforce solutions.
Amanda joins Jennifer Green on this edition of the CMO Series, to discuss workplace cultures, opportunities and strategies to help law firm leaders retain their people amid a rapidly changing market.
Jennifer and Amanda explore:
- How to create a culture that retains employees even with ‘the great resignation’ at play
- The opportunities for team building and development born out of the pandemic
- How the Marketing and BD team add value to the firm’s culture to provide greater attorney and staff retention
- How ‘the great resignation’ has impacted legal marketing and business development departments
- The potential challenges in the next phase of hybrid work and the opportunities that have come from what we’ve endured
- How clients are impacted by the current workforce trends
- Advice for other legal marketing leaders facing the challenges of the new ways of working
No comments yet. Be the first to say something!